What Are the Different Banner Types?

Different Banner Types and How to Use Them

 

Even in a digital age of electronic blinking signs and digital displays, old-fashioned banners are still a highly effective form of advertising and outreach.  Banners are extremely affordable to produce, meaning you’ll quickly see a return on your investment – much more quickly than expensive electronics!

Better yet, there are a wide variety of banner types on the market, suitable for different applications.  These are some of the most common and popular types.

Five Highly Effective Banner Types  

• Vinyl banners

The most basic type of banner is still one of the most effective.  Vinyl banners are simply a message or artwork printed directly onto sturdy vinyl.  Vinyl is highly durable, both indoors and out, and can last for years with proper care.  Banner Ups products work great on vinyl banners making it easy and affordable to hang.

• Fabric banners

The main benefit of fabric banners is that they allow for higher-quality artwork than vinyl.  However, the tradeoff is that banners made of fabric are much easier to damage.  They’re most useful indoors, where you can limit their exposure to sunlight or other weather conditions that could fade or tear them.  Banner ups TexTape is a perfect solution for hemming fabric banners.

• Mesh banners

Mesh banners function much like vinyl banners and are usually also made of synthetic plastic fiber, but they are woven into a mesh that allows for air to pass through the banner.  This makes them perfect for outdoor applications when it’s going to be windy – they won’t be pulled by the wind as much.  However, their visuals will not be as distinct when the viewer is close-up, due to the mesh.  Banner Ups products are a great alternative to grommets when working with mesh.  We recommend using Clear PowerTape and BravoTabs for mesh.  Banner Ups method is superior to folding a hem because mesh banner media is often stiff and difficult to fold.

• Step and repeat banners

Step and repeat banners utilize the same small piece of artwork, repeated over and over, shifted up and over slightly each time.  This makes for an excellent backdrop, and so step and repeat banners are extremely common at expositions, public appearances, and other promotional events.

• Retractable banners

Banners can be crafted that fit onto rollers, much like old-style roll-up blinds.  This allows them to be stored within the roller when not in use, giving them excellent protection from the elements while in storage.  All that’s necessary to deploy them is to give them the pull to reveal the banner within.  These are most commonly used at trade show events.

Highly Effective Banner Material Types 

• Feather Flags

Feather flags have a towering and slender design and are an excellent choice for outdoor occasions like festivals and fairs. These banner types are lightweight, portable, and boast effortless assembly and disassembly. With a variety of sizes and shapes available, feather flags offer customization options that include graphics, text, and images, ensuring a personalized touch.

• Teardrop Flags

Teardrop flags share similarities with feather flags, except for their distinctive teardrop shape. These flags are well-suited for outdoor events and boast convenient setup and takedown processes. With various sizes and shapes available, teardrop flags offer customization options that include graphics, text, and images, allowing for personalized branding and messaging.

6 Ways to Use a Banner 

1. Advertising

Advertising is one of the primary purposes served by banners. Regardless of whether you run a small business or a large corporation, banners prove to be a powerful tool for promoting your products or services. They are versatile in their ability to advertise a sale, showcase a fresh offering, or simply attract attention to your business premises. Given their size and visibility, banners are highly effective in capturing the interest of potential customers.

2. Trade Shows

Trade shows present a valuable occasion for businesses to exhibit their products and services to a vast gathering of individuals. Banners offer a means to invite attendees towards your booth and effectively accentuate your brand. They serve as a platform to showcase your booth and effectively convey your business or message to customers.

3. Sports Teams

Banners are frequently utilized by sports teams as a display of their support. They serve as a medium to proudly exhibit team logos, player names, and team slogans. Banners have become a favored method for fans to express their support during games and events.

4. Event Promotion

Banners are frequently employed to promote various events. Whether you’re organizing a fundraising event, a concert, or a community gathering, banners serve as a valuable tool in spreading the word. They can be utilized before the event to generate buzz and anticipation for the upcoming event, or they can be strategically positioned on the event day to assist attendees in navigating their way around.

5. Political Campaigns

Banners are a great way to promote political campaigns. They serve as a powerful means to endorse a candidate, convey their message, and emphasize their campaign platform. Banners prove to be an impactful method for capturing the attention of potential voters and allowing for a sense of enthusiasm surrounding a campaign.

6. Informational Signage

Banners possess versatility as informative signage. They serve as a platform for showcasing directions, promoting safety measures, and effectively communicating crucial information to a wide-ranging audience. In educational settings, for instance, banners are used to announce upcoming events or important announcements.

Shop Our Banner Accessories Today 

Banner Ups makes the accessories that complete your banners, including our revolutionary Power Tab grommet alternatives. Our high-quality banner accessories are hassle-free and easy to use. Click here for a free sample of our products!